Do Facebook and Twitter play a role in impact factors?

by Clifford Tatum on 23 Aug 2011

Bradley Voytek, a neuroscientist at UC Berkeley, conducted an experiment and concludes the following:

Well, it seems like having a social media presence is probably a reflection of the journal’s popularity in general, but that, on average, the journals that do the most social media engagement (amongst the top-tier journals!) show the lowest impact factors.

See here for the blog post about his experiment.

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